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Image by Nick Kane

Sustainability & Conscious Craft

A slower way to create — designed for longevity and calm.

A SLOWER WAY TO CREATE

At Wellowtea, sustainability isn’t a statement — it’s our rhythm.
We create quietly, choosing natural materials and mindful methods that let things take time.
Each piece is designed to soften with use and endure beyond seasons.

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CERTIFIED SUPPLY CHAIN

Organic Cotton /  Ethical Mills /  Low-impact Dyes

We believe traceability is a quiet form of honesty.
Our organic cotton is sourced through GOTS-certified partners, ensuring every stage — from fibre to fabric — meets responsible social and environmental standards.
We work with small, ethical mills where craftsmanship and care define production.
Each towel is woven in limited batches, celebrating precision and integrity.

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MINDFUL MATERIALS

We work only with natural fibres — primarily organic Turkish cotton — valued for softness, absorbency and durability.
Dyed using OEKO-TEX® approved colours, free from harmful chemicals and gentle on sensitive skin.
From fibre to finished weave, every step is guided by touch and intention.

Image by Gerardo  Lamattina

LONGEVITY & CARE

Designed for longevity — season after season.
Our care rituals: wash gently, dry in open air, embrace the beauty of ageing fabric.

We design with longevity in mind — fewer things, made better.
Caring for what you own is an act of respect: wash gently, dry slowly, and let fabric age with quiet grace.
A towel that lives with you gathers softness, story, and soul.

View Care Guide

SMALL BATCH PRODUCTION

Producing less allows us to produce better.
Every item receives attention. Every detail matters.

 Limited Batches /  Hand-finished /  Waste-Free

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We produce in small quantities, favouring intention over excess.
Working slowly means less waste, more attention, and a more personal connection to every thread.
Each collection is limited, considered, and created to last.

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COMMUNITY & RESPONSIBILITY

We collaborate with women-led ateliers and support local craftsmanship in both the UK and Türkiye.
These partnerships preserve traditional skills, create fair work, and honour the hands that weave every piece.
To us, sustainability is also about community — not just materials.

OUR PROMISE

To create with mindfulness.
To honour the earth that gives.
To remind that simplicity, when made with care, is the most sustainable form of beauty.

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